Ngong Ping 360 on Tuesday said it will work on attracting more long-haul tourists, as its visitor numbers last year surpassed pre-pandemic levels.

The company said it received record-breaking cable car revenue of over HK$413 million last year.

It said the facility welcomed more than 1.5 million guests in 2024, showing a 10 percent growth when compared with pre-pandemic levels.

About 40 percent of the visitors were from short-haul markets, followed by mainland tourists, local people, and visitors from long-haul markets.

Speaking to the press, managing director James Tung said the company will do its best to attract more visitors, especially those from long-haul markets.

“We are actually talking to some online travel agencies, trying to target those free and independent travellers - FIT - who may not necessarily follow a tour itinerary pattern, but they can get access to our tickets very easily,” he said.

“So we are even targeting potentially backpackers from the US, from Australia, from Europe as well.”

Last month, the Airport Authority unveiled the Airport City development blueprint, aiming to create a new landmark for Hong Kong.

Tung said the cable car facility has an advantage of being close to Chek Lap Kok.

“We’ve been talking to different operators, different stakeholders who are involved in the project, to see what we can do moving forward… how we can actually get the tickets to the hands of the travellers,“ he said.