Help is pouring in from the mainland as Hong Kong continues to battle one of the worst fires for a second day on Thursday.

Among the companies helping out are sportswear giant Anta group, phone and electric carmaker Xiaomi and technology giant Tencent.

Anta is donating HK$30 million in cash and equipment to support fire-relief efforts.

Xiaomi is chipping in with HK$10 million to support fire relief.

Tencent is donating HK$10 million to support emergency relief and resettlement for fire victims

For its part, China Red Cross is helping out with two million yuan. (Reuters)