2025-12-30
‘Blind box meals’ serve up surprises, business opportunities

People in China are meeting people and making friends in “mysterious” settings.

“Blind box meals” are all the rage these days, where people dine with complete strangers and expand their social circles.
Experts say that’s in line with the development of an experience-driven economy across the country.

This has also led to a boom in the number of platforms tapping into the phenomenon, along with other business opportunities.

Chloe Feng takes a closer look.